Attracting customers is critical to the success of any small business. The better you understand your potential customer, the faster your business will grow. It helps you determine if you’re providing the right products or service to meet their needs. It enables you to determine how much demand there is for what you do. In also boosts your marketing by telling you what value to emphasize and what language to use to get good potential customers to pay attention. Identifying your target customers impacts many aspects of your business, but it can be tricky to know if you’ve gotten it right.
Join Eric Byrd, Manager of the Small Business Development Center in Loudoun, for a frank discussion about how to identify the best customers for your own business. Drawing on 30 years of business experience and his own journey as an entrepreneur, Eric will show you how easy it is to lose focus and miss the best opportunities in your market. Using real world examples he will show you how to focus on the clients who are most likely to pay you well for your products and services. You will leave with a better understanding of why people buy from you and how you can refocus your business to increase profits and bring in more of the right customers for your particular business.
Eric ByrdManager of the Small Business Development Center in Loudoun
Annual Meeting & Community Leadership Awards
The Loudoun Chamber celebrated it’s Annual Meeting & Community Leadership Awards on January 24th. We honored top business and community leaders and celebrated the success of the Chamber’s 2019 Board of Directors Chair, Lisa Kimball of The Arc of Loudoun, and welcomed in our 2020 Board Chair, Stacey Metcalfe of Inova Loudoun Hospital.
For more information about the awards and to view the full press release click here
Annual Real Estate Event
Stay tuned for 2020 event information this Fall! This event provides access to experts in the housing industry nationwide and locally. While Loudoun outperforms other Virginia counties on most economic measures, we still face many challenges to our future prosperity. Whether it’s our investment in Metro, a housing affordability crisis or attracting a millennial workforce, Loudoun’s challenges demand effective solutions.
On August 17th we will hold our 38th Annual Loudoun Chamber Golf Classic at the award-winning Jack Nicklaus Signature Golf course, The Club at Creighton Farms. This course is one of the finest on the Eastern Seaboard, and is nothing short of spectacular. We are proud to have produced Loudoun County’s premier business golf tournament for the past three decades, and we hope you and your colleagues will join us. For Questions or Sponsorships: Contact: Paige Romanow
For the past 9 years, this casual, networking tournament pairs you and a partner against a field of over 30 two-man teams in a progressive four month tournament. Designed with the busy professional in mind, each event consists of a 9-hole round after work, followed by a short networking reception to get you home in time to put the kids to bed. The team with the lowest cumulative score after four events is the champion.
Small Business Awards
For 25 years, the Loudoun Small Business Awards have been the most prestigious honors celebrating the best small businesses, entrepreneurs and nonprofit organizations in our Loudoun community. Congratulations to all the finalists and winners. Winners were announced in front of a live audience of more than 600 of Loudoun’s top business and community leaders.
Superhero 5k & Kids Fun Run
The Loudoun Chamber is thrilled to present the 6th Annual Superhero 5k & Kids Fun Run! This family-friendly event includes races and events for all ages. The 5k is open to walkers, runners, strollers and pups. Superhero costumes are encouraged!
The Loudoun Chamber will honor local heroes, from Public Safety personnel to ordinary citizens, for their courageous, often lifesaving actions in 2019 at the 35th Annual Valor Awards ceremony. The entire Loudoun County business community will be invited to attend these Annual Valor Awards to help honor these dedicated public servants for their selfless acts of heroism and commitment to protecting our families, our neighbors and our community!