Business Women of Loudoun: Branding Your Business for Success

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Simple Changes to Your Branding Can Help Get You the Right Clients

Making small changes to your current marketing materials can help you reach new people, reach the right customers, and can let everyone know you now have more to offer. So often business owners start out as a small, solo operation, then grow into a larger business, yet no one knows that this growth has taken place. Other times, a business has been sending the same message forever, whether it be in an ad or direct mailing, and has become white noise to their audience. There are little things businesses can do in their marketing to make a big impact.

Some reasons for updating your marketing:

  • Your business has grown or changed, but no one knows
  • You’ve been re-using the same marketing materials for a long time, and they’ve become stale
  • Your branding really doesn’t speak to who YOU are, so you are attracting clients who are not like-minded

We change our clothes with the change of the seasons – shouldn’t we update our branding to reflect who we are today?

Speaker

Jennifer Andos, Paperfish Creative

CO-SIGNATURE SPONSOR
Two Available |  $2,000

  • Year-long logo recognition on all marketing
  • Opportunity to offer remarks (2-3 minutes) at each event
  • Opportunity for marketing materials to be placed at each attendee seat
  • Four tickets to each event
  • Display table at each event
  • Opportunity to provide marketing material in event swag bags

PLATINUM SPONSORS   $1,200

  • Year-long logo recognition on all marketing
  • Two tickets to each event
  • Display table at each event
  • Opportunity to provide marketing material in event swag bags

 

 

 

SPOTLIGHT SPONSORS
2 per event  $250

  • Recognition from podium at chosen event
  • Logo recognition on all event marketing materials
  • 2-minute company presentation from podium
  • One ticket to event
  • Display table
  • $750 for the Fall Fashion Preview, and two seats

RESERVED TABLE  $365

  • Reserved Table for 8 at chosen event
  • Name recognition on all marketing

EXHIBITOR  M/$149  NM/$220

  • Event recognition
  • 6 inch skirted display table
  • Two complimentary tickets to event
  • $299 for the Fall Fashion Show

Signature Events

Annual Meeting & Community Leadership Awards

In January of 2020, we will celebrate the leadership of our 2019 Chair of the Board, Lisa Kimball (The Arc of Loudoun), and welcome in our new Chair for 2020, Stacey Metcalfe (Inova Loudoun Hospital) and honor the Community Leadership Awards finalists and winners.

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Annual Real Estate Event

While Loudoun outperforms other Virginia counties on most economic measures, we still face many challenges to our future prosperity. Whether it’s our investment in Metro, a housing affordability crisis or attracting a millennial workforce, Loudoun’s challenges demand effective solutions.

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Golf Classic

On Monday, August 19, 2019, we hosted our 37th Annual Golf Classic event at the award-winning Jack Nicklaus Signature Golf course, The Club at Creighton Farms. This course is one of the finest on the Eastern Seaboard —  is nothing short of spectacular. This event has been Loudoun County’s Premier business golf tournament for three decades.

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Golf Tour

Golf Tour

For the past 8 years, this casual, networking tournament pairs you and a partner against a field of over 30 two-man teams in a progressive four month tournament. Designed with the busy professional in mind, each event consists of a 9-hole round after work, followed by a short networking reception to get you home in time to put the kids to bed. The team with the lowest cumulative score after four events is the champion. The 2019 Winners were Tom Reed and Greg Wells. Congratulations! Stay tuned for the 2020 Golf Tour dates.

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Small Business Awards

Join us on November 8, 2019 for the Loudoun Small Business Awards, for our 25th Anniversary of these prestigious honors celebrating the best small businesses, entrepreneurs and nonprofit organizations in our Loudoun community. Winners will be announced in front of a live audience of more than 400 of Loudoun’s top business and community leaders.

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Superhero 5k & Kids Fun Run

As a Signature Chamber event, the Superhero 5k Run and Kids Fun Run offers companies a great way to show Loudoun County their commitment to healthy living for your employees and our community.

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Valor Awards

The Loudoun Chamber will honor local heroes, from Public Safety personnel to ordinary citizens, for their courageous, often lifesaving actions in 2019 at the 34th Annual Valor Awards ceremony. The entire Loudoun County business community will be invited to attend these Annual Valor Awards to help honor these dedicated public servants for their selfless acts of heroism and commitment to protecting our families, our neighbors and our community!

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