Loudoun Chamber Wins Two National ACCE 2015 Awards for Communication
Loudoun Chamber Wins Two American Chamber of Commerce Executives (ACCE) 2015 Awards for Communication Excellence
Lansdowne, VA – The Loudoun County Chamber of Commerce has won two Awards for Communication Excellence for the second year in a row from the American Association of Chamber of Commerce Executives (ACCE). Both awards were received based on marketing and publications from 2014.
The first award was won by the Chamber’s #UniteLoudoun Campaign in the social media category, reflecting the membership campaign that ran from February-March 2014.
The two objectives of this membership campaign, which took place in March of 2014, were to grow the membership and increase our brand awareness in the community. After distributing over 500 signs throughout the community and at various events, the Chamber held a competition via Facebook, Instagram & Twitter inviting members to take a photo holding the sign in front of their favorite Loudoun landmark, their business, or even at a sporting event. Over 100 local businesses posted pictures online using the hashtag #UniteLoudoun, and the winner received a Loudon Wine Tour Package from Visit Loudoun. To see a full PDF version of the submitted PowerPoint overview of the campaign, click here.
The second award was in the Advertising and Marketing Category, received for the Strategic Plan and Member Benefits piece that introduced the Chamber’s new strategic objectives of Engage, Advocate and Connect.
This marketing piece reflects the Strategic Plan implemented by 2014 Chairman of the Board of Directors, Scott Hamberger, CEO of Sterling-based Integrus Holdings, Inc. The tri-fold brochure features the ever-popular “Loudoun Landscape,” designed by Chamber member design firm Sagetopia, as well as details on benefits a business would receive when joining the over 1,300 members in membership.
A full list of winners can be found here.
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